Full Results From Cyber Monday 2009

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Amazon reported record sales in November, and this paired with good holiday performance helped their shares soar to an all-time high today. Amazon and Walmart are certainly the main players during the Cyber Monday sales, with Walmart looking to be the winner from a growth perspective, and Amazon from a sales perspective.

Things should be auspicious for Best Buy and other retailers trying to get into the Cyber Monday game: a survey conducted for the National Retail Federation (NRF) by BIGresearch says 96.5 million Americans will shop on Cyber Monday, up from 85 million in 2008. Moreover, online commerce has been bumping along at a positive clip: up 18.7 percent in October from a year ago and up 19.4 percent in the first half of November, according to a study by SpendingPulse.

Some 195 million shoppers visited stores and websites over Black Friday weekend, an increase of 23 million from 2008, according to the NRF. But they spent less money, with average spending dropping to $343.31 per person from $372.57 a year ago.

While online numbers jumped 11 percent to $595 million for Black Friday (click on chart above), according to marketing research firm comScore, such early momentum may fade as the shopping season drags on.

This Wednesday will see the full results from Cyber Monday 2009, which is expected to see $900 million spent online. Until the full results are released, feel free to read the article on Reuters that takes a quick preview of today’s Cyber sales and some of the deals.

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